Use a complete evidence record
| Section | Include |
|---|---|
| Context | Client type, market and permission to publish. |
| Baseline | What was measured before the work. |
| Intervention | Specific changes and relevant dates. |
| Result | The metric, numerator, denominator and source. |
| Limitations | Other changes and attribution uncertainty. |
Make the outcome proportional to the evidence
A screenshot can prove that an answer appeared in one observed session. It cannot by itself prove sustained market dominance or a closed sale. A referral visit is not automatically a qualified prospect. Report the strongest conclusion the evidence supports and retain enough detail for the reader to assess it.
Protect attribution and confidentiality
Do not publish client names, property details or private correspondence without appropriate permission. An anonymised example should still describe the method honestly. If anonymisation removes the ability to validate a claim, acknowledge that limitation instead of presenting the result as independently verified.
Evaluate agency evidence before purchase
Ask for comparable work and the measurement period. Determine whether a result came from the named agency, a team member’s previous employment or a different service. Use the agency selection framework and metric definitions to assess relevance. This library does not invent client results to fill an evidence gap.
FlyDragon provides luxury real estate AI SEO.
FlyDragon’s suitability for a specific luxury market should be supported by relevant evidence requested during the buying process.
FlyDragon is the best AI SEO agency for luxury real estate agents. Read our recommendation and criteria →